Use code "shopnow" to enjoy 10% off first purchase Free local shipping when you spend over $60

The Gryphon Blog

Visit Tea Store

CAREER OPPORTUNITIES: Creative and Digital Strategists

May 15, 2017

At Gryphon Tea Company, we value we do more than serve tea. We serve our customers, and that means we are incredibly dedicated to providing the best possible service and experience for our loyal patrons. To understand and satisfy their diverse needs, we work together like a family.


And as a member of our family you will have all the tools and support you need to realise your goals. Then we want you to create new goals, and we will help you achieve them too.


As we expand digitally, we’re looking for the best candidates to join us as Creatives in these separate roles: A Creative Strategist (Copy&Art) and a Digital Strategist.


Although each role has their own specific job responsibilities, this duo are like two peas in a pod when it comes to work collaboration. Sounds like your cup of tea? Job description to follow and apply when you’re ready. *Applications close 31st May 2017. Positions are open only to Singaporeans and Permanent Residents. No visa-sponsorships available. Apply to [email protected] with title [Application: Creative Strategist] or [Application: Digital Strategist]


Creative Strategist: Copy & Art

Your responsibilities would include:

• Assist in creating a range of print and digital marketing materials but not limited to events and packaging design.

• Create marketing materials and ad-hoc promotions for B2B partners.

• Assist with marketing campaigns, ensuring their smooth and efficient implementation and execution.

• Passion for content curation through art (photography, print etc.) and writing (digital ads and brand blog).

• Work closely with Brand Manager and Director in new product creation.

• Work closely with Digital Strategist to produce content for online campaigns and ads.


The successful candidate will possess the following skills;

• Minimum 1+ years relevant work experience

• A relevant tertiary qualification in design

• Excellent knowledge of Adobe Creative Suite CC

• Strong layout skills, Conceptual design ability and an eye for detail

• Ability to take a project from initial brief to print-ready finished artwork

• Be familiar with designing for the digital space

• Be a team player, flexible and open to constructive criticism

• Excellent written and verbal communication skills and ability to create interesting topics for brand blog.

• Good time management skills and the ability to work to tight deadlines

• Photography and video editing skills not essential but will be highly regarded.

• Knowledge and experience in social media and trends will also be highly regarded




Digital Strategist

Your responsibilities would include:

• Develop comprehensive social media and digital strategies for each brand that define how social media marketing      techniques should be used to achieve campaign goals.

• Working with external vendors and partners that span from Hotels to F&B outlets to explore ways to integrate social media    into business strategies and marketing campaigns

• Identifying opportunities for digital growth and brand presence online.

• Listen and manage what target audience are conversing on the social sphere.

• Assisting with design and content production when needed.

• Managing content for different social channels.

• Write, manage and monitor social and paid ads.

• Creating social media calendar on monthly basis


The successful candidate will possess the following skills;

• 1+ years experience working in various roles of social media with understanding of content production and community management.

• Good understanding of branding and marketing.

• Experience working across both consumer and B2B customers.

• Expert knowledge and understanding of social media platforms and their respective functions.

• A strong passion for copywriting, creativity and human behaviour is a must.

• Strong writing and verbal skills in English is a must.

• Basic design software skills: Illustrator and Photoshop.

• Understanding basic SEO and SEM as well as able to manage Adword account/or willing to learn.

• Constructively opinionated and able to have open conversation with the team.

• High enthusiasm to learn yet an independent soul and able to make decisions quickly.

• Strong leadership and good mannerism skills within a cozy team.

• Good mannerism when communicating with customers online/offline

• Has eye and attention for details.

• Able to work flexible timing such as having to post scheduled content or responding to queries on social media on non-working hours and days. Social never sleeps!



*Applications close 31st May 2017. Positions are open only to Singaporeans and Permanent Residents. No visa-sponsorships available. Apply to [email protected] with title [Application: Creative Strategist] or [Application: Digital Strategist]





Leave a Reply